Digital Marketing course

You can become a digital market expert in areas like SEO, social media, pay-per-click, conversion optimisation, digital analytics, content, mobile, and email marketing by taking a digital marketing certification online course.

With the support of real-world projects and real-world domain experience, this online digital marketing certification course will help you obtain a thorough grasp and advanced knowledge of the eight most crucial digital marketing domains. To prepare you for employment, you will be introduced to 30 digital marketing technologies, gain considerable project experience, and complete a capstone project in digital marketing.

You will receive a digital marketing certificate from Simplilearn after finishing this course attesting to your completion of the most recent Digital Marketing skill set and your competence to oversee digital marketing initiatives in your company.

LANGUAGE-

ENGLISH/HINDI

MODE-

OFFLINE/ONLINE

What you will Learn from this course

  • The fundamentals of digital marketing, including the numerous platforms, resources, and techniques employed to advertise goods and services online, will be covered.
  • You’ll discover how to improve websites for search engines, including link building, on-page optimisation, and keyword research.
  • You’ll discover how to advertise goods and services on social media sites like Facebook, Instagram, and Twitter.
  • You’ll discover how to produce and share useful content that will draw in and hold the attention of a targeted audience.
  •  You’ll discover how to design email campaigns that work well and can bring in leads and sales.
  •  You’ll discover how to use resources like Google Analytics to monitor and assess the performance of your digital marketing efforts.
  • You’ll discover how to improve websites for search engines, including link building, on-page optimisation, and keyword research.

WHY YOU SHOULD CHOOSE US

Case studies that are interactive and live projects

You can better comprehend digital marketing and its practical implications in this ever-expanding era with the aid of exclusive Harvard case studies. You may put your theoretical knowledge of all forms of digital marketing into practice by utilising Simplilearn’s live projects

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Top digital marketing tools are included.

There is scarcely any accreditation that unifies all of the digital marketing technologies from Google, Hootsuite, Analytics, Adwords, Facebook AI, and other sources. Because of this, Simplilearn has developed an all-inclusive strategy for supplying people with digital marketing tools, as well as information on how to use them effectively in the workplace.

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Blends the best digital marketing certifications available worldwide

This course combines digital marketing using Hootsuite, Google Analytics, Ads, Hubspot, and even Facebook. In light of this, you can expect to learn about SEO, SEM, advertising tools, and social media digital marketing in a variety of ways.

 

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COURSE CONTENT

You will learn how to master digital channels including programmatic, digital analytics, content marketing PPC, and search engine optimisation (SEO).

 

You will become an expert in digital channels and audience targeting after taking this course. You will gain knowledge of social media, marketing on Facebook, YouTube, email and mobile platforms, and marketing automation.

You may learn the essentials of social media, online, mobile, and content analytics through our Advanced online Analytics certification training course. Learn how to maximise the use of data analytics in your company’s ability to make well-informed business decisions. Develop your skills in data collection, multi-channel data processing, quantitative and qualitative analysis, and other areas. Enrol right away to learn how to be a data whiz and give your business a competitive edge!

The Advanced Search Engine Optimisation (SEO) course is meant to make you an SEO specialist who is immediately marketable. You’ll gain extensive project management experience to prepare you for leading inbound marketing initiatives. You’ll master the many facets of SEO, including the process of naturally driving traffic to your websites with keyword management and research, on-page and off-page optimisation, link building, URL building, SEO analytics, and more.

The Advanced PPC Course is made to turn you become a paid marketing expert who is prepared for the market. Follow our well-organized learning route, which business professionals have suggested, to advance your career. You will gain considerable project experience to prepare you for managing paid marketing campaigns, and you will learn to comprehend the complexities of pay-per-click, display advertising, conversion optimisation, and web analytics.

You will become a social media marketer who is prepared for the industry after taking the Advanced Social Media Course. To help you raise your brand and carry out appealing social campaigns, it integrates the disciplines of advanced social media, advanced content marketing, and advanced web analytics. With this thorough, structured advanced social media training, you may progress your marketing profession more quickly.

Advanced email marketing goes beyond the fundamentals of sending subscribers newsletters and promotional emails. It entails utilising complex tactics and procedures to provide your email subscribers with customised, personalised, and pertinent material.

 

The technique of segmenting involves separating an email list into groups according to demographics, behaviour, and other factors. Triggered messages, welcome emails, and abandoned cart notifications are all sent automatically. Dynamic content, customised subject lines, and recommendations are all examples of personalization. Campaigns are optimised using A/B testing for higher open rates, click-through rates, and conversion rates. Delivering an integrated brand message makes advantage of different marketing platforms. Analytics and metrics are used to monitor important indicators and improve upcoming campaigns.

You will get the chance to put the abilities you learnt in the Digital Marketing Associate Master’s Programme into practice with Simplilearn’s Digital Marketing Capstone project. You will master case-solving techniques through focused mentorship sessions that are relevant with your industry.

Faqs

A digital marketer that is proficient across all digital marketing disciplines is known as a digital marketing professional. A digital marketing specialist’s main goals are to raise brand awareness, promote products, improve traffic to the company’s website, gain new clients, spark prospects’ interest in the product, and increase product visibility across various audiences.

A digital marketing professional develops successful online marketing strategies, assesses consumer market needs, and knows where and how to find information on consumer trends and desires. They are in charge of creating plans for online product marketing campaigns that incorporate a variety of promotions to spread the company’s message to potential customers.

There is a huge need for qualified digital marketers and specialists because the field of digital marketing spans many different disciplines. This online certification programme for digital marketing offers 35+ live instructor-led classes taught by a variety of knowledgeable instructors. Additionally, you will have access to the best e-learning materials available, a capstone project, a community supervised by professionals, monthly mentorship sessions with professionals, and other tools to assist you in developing a thorough understanding of digital marketing. This certification programme in digital marketing will enable you to:

  • Gain a thorough understanding of key aspects of digital marketing, including paid marketing, social media marketing, inbound marketing, and web analytics.
  • learn how to effectively plan, manage, and carry out integrated multi-channel campaigns.
  • Organising your organization’s digital marketing teams and initiatives
  • Recognise the interplay between each digital marketing discipline and how to make the most of each one.

This digital marketing course is a must-take for anyone wishing to advance their career in digital marketing, especially those aiming for leadership roles. This qualification in digital marketing can be useful for any of the following positions:

  • Marketing Directors
  • Digital marketing professionals
  • Professionals in sales or marketing
  • graduates in management, engineering, business, or communication
  • Business owners or entrepreneurs
  • Marketing Advisor

Here are a few statistics that show how in-demand digital marketers and specialists are all around the world:

  • According to Indeed.com, the yearly compensation for a Digital Marketing Head is $102,358.
  • On Indeed.com, there are 58,944+ Digital Marketing jobs available in the USA and 18,335+ in the UK.
  • Naukri.com has 16,508+ jobs for digital marketers in India.
  • In the US, digital marketing professionals typically earn between $111K and $153K a year.

If you want to learn how to efficiently market goods and services online, then a digital marketing school may be worthwhile. A course can help you develop the skills you need to pursue a career in digital marketing or expand your own business. Digital marketing professionals are in high demand.

No, the majority of digital marketing courses don’t demand any prior knowledge. However, some courses could have requirements or suggested skills, such as fundamental computer literacy, understanding of HTML, or comfort with social media sites.

  • World Wide. Traditional marketing is geographically constrained, and launching a worldwide marketing campaign may be challenging, expensive, and time-consuming.
  • Increased Engagement: Local Reach. Lower Cost. Simple to Learn. 
  • Effective Targeting. Multiple Strategies. Multiple Content Types.

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